Urban Life
From Berlin’s creative energy to Munich’s Bavarian charm, Hamburg’s maritime elegance, Vienna’s imperial grandeur, and Zurich’s refined sophistication—each city offers a world of exclusive experiences.

Private art tours, Michelin-starred dining, and behind-the-scenes access bring these destinations to life in extraordinary ways.

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Charming Towns
Cobblestone streets, half-timbered houses, and centuries-old traditions—Europe’s historic towns invite travelers to step into a world where history feels alive. Many are home to UNESCO-listed treasures, from medieval cathedrals to ancient bridges, each with a story to tell.

With their quiet charm and rich heritage, these towns offer a glimpse into Europe’s past while embracing the present.

some of our favorites

Rosewood Munich

Steps from Marienplatz, the historic heart of the Bavarian capital, Rosewood Munich celebrates the grandeur and vibrant culture of its extraordinary city. Housed in two beautifully restored landmark buildings, the property offers bespoke furnishings, butler service and curated artwork.

Hotel de Rome - Berlin

Located on historic Bebelplatz, Hotel de Rome is one of our favorite hotels in Berlin. Once the headquarters of the esteemed 19th century Dresden Bank, it’s a place where heritage and stylish modernity meet. Best place to watch the Berlin skyline light up while sipping cocktails is the Rooftop Terrace!

Hotel Vier Jahreszeiten
Hamburg

Since 1897, the elegant hotel on Hamburg's Inner Alster has been offering guests from all over the world charming luxury and timeless elegance in the heart of the Hanseatic city. As hotel founder Friedrich Haerlin said to his wife: “It's just like at home when we invite guests. We do nothing else in the hotel - except that everything is a little bigger.”

Rosewood Vienna

Rosewood Vienna is housed in a beautifully restored, historic 19th-century building. Ideally situated on Petersplatz, one of the most famous squares in Vienna’s Old Town, it is located just steps away from the city’s most luxurious shopping and dining and its most famous historical sites.

Mandarin Oriental Savoy - Zurich

Built in 1838, Mandarin Oriental Savoy is now an iconic landmark on the prestigious Paradeplatz, close to the historic old town and Lake Zurich. The elegant boutique hotel offers state-of-the-art rooms and suites, great dining and a rooftop bar.
La Réserve Eden au Lac Zurich
La Réserve Eden au Lac Zurich is a majestic building standing proud, serene, solid and calm like the wonderful days that have passed since it first opened on the lakeshore 100 years ago. Times are changing and Philippe Starck has come along with a subtly artistic and rebellious touch.

Urban Life

Berlin

Berlin invites visitors to explore the places where recent history unfolded. From the Berlin Wall and Checkpoint Charlie to the Reichstag—these sites reflect a turbulent past and a united present. History here is visible, accessible, and thoughtfully preserved.

Munich

Munich combines the charm of Bavarian tradition with the ease of a modern city. Grand squares, baroque churches, and world-class museums sit alongside beer gardens, lively markets, and alpine views. It’s welcoming, walkable, and full of character—both historic and current.

Hamburg

Hamburg’s vast harbor is one of the busiest in Europe—a hub of trade, movement, and maritime life. Just steps away, the Elbphilharmonie rises above the docks, combining bold architecture with world-class acoustics. Few cities blend maritime atmosphere and cultural flair with such ease.

Zurich

Zurich impresses with its setting—where the Limmat River flows into a clear blue lake, framed by distant alpine peaks. Elegant boutiques line the old town and Bahnhofstrasse, one of the world’s premier shopping streets. Not to forget the chocolatiers!

Vienna

Vienna, one of the world’s most liveable cities, offers a blend of awe-inspiring architecture, world-class music, and warm charm. For half a millennium, world history has been written here – and art history even more so. Not to forget the Viennese Coffeehouse Culture.

Charming Towns

Lübeck

Lübeck, the undisputed queen of the Hanseatic League, was founded in 1143 as the first “occidental city on the Baltic coast” and was a shining example for the Hanseatic cities in the Baltic region. The medieval old town is one of the most important examples of brick Gothic architecture and is a reminder of its great past as an early center of world trade.

Bamberg

Located in Franconia, in the north of Bavaria, Bamberg was the center of imperial and archiepiscopal power for almost a thousand years. The city is a unique and very well-preserved urban masterpiece - a synthesis of architecture from the High Middle Ages and Baroque. The UNESCO World Heritage Site is also famous for its many breweries.

Regensburg

Regensburg – UNESCO World Heritage Site since 2006 – is located on the Danube in Bavaria. The city’s iconic landmark ist the Steinerne Brücke, a 310-meter-long bridge with 16 arches, built in the 12th century.

Basel

Basel is a city on the Rhine in the northwestern part of Switzerland, close to the borders with France and Germany. The city is considered the country’s art and culture capital and the locals love to swim in the Rhine in summer.

Graz

Graz's narrow streets, lined with buildings in Renaissance and Baroque styles, are flanked by shops and restaurants. A cable car ascends to the Schlossberg, from where you get the best view across the Old Town and „The friendly Alien“, locals‘ nickname for the modern „Kunsthaus Graz“.
Majestic Mountains
Snow-capped summits, crystal-clear lakes, and alpine meadows—here, nature unfolds in its grandest form.

Whether taking in the view from a panoramic mountain pass, exploring hidden trails with a private guide, or gliding through the Alps on Switzerland’s legendary scenic trains, these landscapes inspire at every turn.

Open gallery
Lakes & Coasts
In Germany’s north, the Wadden Sea’s shifting tides reveal vast sandbanks and ever-changing coastal landscapes. Further south, deep blue lakes—left behind by melting glaciers—lie nestled among rolling hills. High in the Alps, mountain streams carve their way through the rocks, plunging into breathtaking waterfalls.

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Spa & Resort
Bachmair Weissach

The Spa & Resort Bachmair Weissach on Lake Tegernsee is a hotel in a class of its own. Discreet luxury and modern elegance with a big dash of Bavarian warmth combined with the wide range of facilities of a resort and the privacy of a boutique hotel.

Chiemgauhof Lakeside Retreat

28 exclusive suites with panoramic views of Lake Chiemsee and mountains provide a perfect setting unwind. The architectural vision of the Chiemgauhof is shaped by renowned Milanese architect Matteo Thun.

Schloss Elmau

Schloss Elmau is a sanctuary high in the tranquil embrace of the German Alps. Here, where the silence of pristine nature mingles with the soothing sounds of rushing streams, time slows, and the world fades away. Cosmopolitan interiors invite reflection, while spacious spas and pools offer relaxation.

Rosewood Schloss Fuschl

For centuries, the shores of Lake Fuschl have welcomed explorers and nobles. Today, Rosewood Schloss Fuschl invites a new generation to embrace its rich heritage and serene beauty. The restoration of Schloss Fuschl was a carefully orchestrated process, blending the timeless soul of the castle with Rosewood’s contemporary vision.

eriro Alpine Hide

As the smallest, most secluded hideaway in the Alps, at an elevation of 1,550 metres, eriro is a place of regeneration and tranquility. A place where you can experience the true, authentic way of life on the mountain.

Weissenhaus Private Nature Luxury Resort

As a Private Nature Luxury Resort WEISSENHAUS is a real retreat for the soul and creates a soothing distance from everyday life. Experience an impressive 75 hectares of natural scenery in direct beach location.

Bürgenstock Resort Lake Lucerne

On Lake Lucerne, in the heart of Central Switzerland, the Bürgenstock Resort Lake Lucerne is a luxury resort destination hosting guests from all over the world. Spanning over 60-hectares, it offers dazzling views over the majestic scenery of Lake Lucerne and the Swiss Alps.

Majestic Mountains

Deutsche Alpenstraße

The German Alpine Road is a holiday route that runs through the Bavarian Alps in Germany. The scenic route runs for around 480 kilometres from Lake Constance to Berchtesgadener Land. It is known as the oldest holiday road in Germany.

Matterhorn

The Matterhorn: Switzerland’s most famous landmark. 4478 meters high and with its characteristic pyramid-shaped silhouette, this is probably the most photographed mountain in the world. You will be amazed by this majestic peak – whether hiking, skiing or from the comfort of a viewpoint.

Jungfrau Sphinx Observatory

The Sphinx is located at 3571 metres above sea level and inside it is the highest railway station in Europe, hence the nickname ‘Top of Europe’. The viewing terrace with its fantastic Alpine panorama offers an unforgettable experience.

Murmeltiere

Marmots, the secret stars of the Alps, are a genus of fifteen species of ground squirrels up to 50 centimetres long.

Alpengams

As a habitat, the chamois is dependent on steep, preferably partly rocky terrain. The nimble wild goat climbs and jumps light-footedly over dizzyingly steep terrain as if it were child's play.

Lakes & Coast

Island of Sylt

Long beaches, windswept dunes, and thatched-roof houses define Sylt’s coastal charm. Known as a retreat for the rich and the beautiful, the island pairs natural elegance with upscale living and a relaxed yet refined atmosphere by the North Sea.

Lake Constance

Fed by the Rhine, Lake Constance is a 63 km long lake in the foothills of the Alps between Germany, Austria and Switzerland. Europe's third-largest lake offers stunning views of the nearby Alps, historical Old Towns and the world-famous Flower Island of Mainau.

Danube Breakthrough

The “Weltenburger Enge” nature reserve, which was placed under protection by King Ludwig I back in 1840, is one of the oldest nature reserves in Bavaria.

Lake Mondsee

With its pristine, turquoise waters, Mondsee, located in Austria’s Salzkammergut region, is probably one of the most beautiful lakes in the Austrian Alps.

Lake Lucerne

With its medieval old town, covered wooden bridges, and lakefront setting, Lucerne is one of Switzerland’s most picturesque cities. The surrounding lake winds between mountains, offering boat cruises, historic villages, and easy access to scenic alpine peaks.

Lake Lugano

You are almost in Italy! Lake Lugano in Ticino enchants with its Mediterranean flair and the Alps in the background. With ist picturesque shores and mild Climate, it is a popular holiday destination.
Historical Landmarks
High above the forests of Thuringia, Wartburg Castle stands as a symbol of history and transformation. It was here that Martin Luther, in exile, translated the New Testament into German—an act that changed the course of religion and language.

Across Germany, Austria, and Switzerland, medieval fortresses, grand palaces, and centuries-old landmarks reveal stories of power, faith, and innovation. Each site offers a window into the past, where history still shapes the present.

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Architectural Marvels
Cologne Cathedral, with its twin spires soaring 157 meters into the sky, is one of the most awe-inspiring Gothic structures in the world. Built over six centuries, its intricate stonework and magnificent stained-glass windows reflect the ambition and devotion of generations.

Across Germany, Austria, and Switzerland, grand palaces, imposing cathedrals, and ornate opera houses stand as testaments to architectural mastery. From baroque splendor to neo-gothic elegance, these landmarks embody the artistry and vision of their time.

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Tradition & Craftmanship
Switzerland, watchmakers craft precision timepieces with unmatched expertise, their intricate movements setting the global standard for excellence. In Germany, the violin makers of Mittenwald shape instruments with the same care and artistry that have resonated through concert halls for centuries. Austria’s silversmiths cut and polish forks that are later delivered to royal families all over the world.

These crafts are more than traditions—they are a testament to patience, mastery, and a dedication to perfection.

See examples
Brasserie James McDonald in Hotel Baur au Lac in Zurich
Hospitality & Heritage
Elegant lobbies, polished service, and a sense of timelessness—traditional luxury hotels offer more than comfort. Often family-owned or set in historic buildings, they blend refined style with warm hospitality, creating a stay that feels both exclusive and personal.
Kempinski Hotel Adlon - Berlin
Kempinski Nymphenburg Residence
Kulm Hotel St. Moritz
Baur au Lac - Zurich
Hotel Imperial Vienna

Baur au Lac - Zurich

A seventh generation, family-run hotel in the beating heart of Zurich. Nestled away in its own leafy park and wrapped in spectacular views of the Swiss Alps and Lake Zurich, there’s simply no better place to be.

Kempinski Hotel Adlon - Berlin

In the heart of Berlin, facing the Brandenburg Gate and only a few steps from the government district, you will find the legendary five-star luxury Hotel Adlon Kempinski Berlin. With a total of 385 elegant rooms and suites, two top-tier restaurants and a spacious spa, the hotel meets the highest demands of even the most discerning guests.

Historical Landmarks

The Brandenburg Gate

The Brandenburg Gate is Berlin's best-known landmark and a German national symbol. Until the opening of the Iron Curtain, it stood directly on the border between East and West Berlin and thus symbolized the clash between the Warsaw Pact and NATO during the Cold War.

Nymphenburg Palace

Nymphenburg Palace was a popular summer residence for the rulers of Bavaria. With its unique combination of architecture and garden design, it remains a favorite among locals to this day. (Copyright "München Tourismus/Dietmar Dengler")

Wartburg

At Wartburg Castle, Martin Luther translated the New Testament from a Greek version into German in just eleven weeks. Luther's translation was published in September 1522. The Reformation, and with it Protestantism, began on 31 October 1517 when Martin Luther posted his 95 theses on the Wittenberg Castle Church.

Hofburg Palace

The Hofburg in Vienna, historically also known as the Imperial Palace or Vienna Castle, was the residence of the Habsburgs in Vienna from 1279 to 1918.
These days, it is home to Austria’s Federal President, a museum, and a cultural hub in the centre of Vienna.

Hohensalzburg Fortress

Hohensalzburg Fortress is Salzburg's landmark, towering majestically over the rooftops oft he Old Town. It appears mighty to visitors from afar, while history can be experienced up close behind its thick walls.

Architectural Marvels

Cologne Cathedral

Cologne Cathedral is one of the largest cathedrals in the Gothic style. Its construction began in 1248 and was completed in 1880. The fact that the cathedral survived the bombs of the Second World War is due to its Gothic construction with its pointed roofs and steel roof trusses.

Cathedral of St. Mary Speyer

Speyer Cathedral is the largest preserved Romanesque church in Europe, built from 1030 to 1061. The UNESCO World Heritage Site is the final resting place of eight Salian, Hohenstaufen and Habsburg emperors and kings, four queens and numerous bishops.

Würzburg Palace

Furnished between 1740 and 1770 and provided with magnificent gardens between 1765 and 1780, the Würzburg Residence is regarded as the most uniform and extraordinary of all Baroque palaces and exemplifies one of the most radiant princely courts in Europe.
Photo Copyright "Romantische Straße Toristik-Arbeitsgemeinschaft GbR/Eugenio Bersani/ Latitudes Travel Magazin"

Melk Abbey

Melk Abbey is one of the most beautiful and largest Baroque ensembles in Europe. Its magnificent architecture and its location in the Wachau UNESCO World Heritage Site is unique. Benedictine monks have lived and worked here in an uninterrupted tradition since 1089.

Tradition & Craftmanship

Wood Carving

From wooden spoons to figures of saints, to this very day, 60 wood carvers in Oberammergau make the finest art objects. Their workshops and ateliers are places where people can meet and exchange opinions and experiences.

Europe’s oldest porcelain maker

Meissen porcelain was the first European porcelain to be developed in 1708 at the behest of the Saxon Elector Augustus the Strong. The cobalt blue “crossed swords” is the oldest luxury mark in the world still in constant use.

Hand-crafted Silverware

The Vaugoin family probably came to Vienna in the wake of Napoleon at the beginning of the 19th century. The family has been producing hand-crafted silverware for more than 150 years. (Photo Copyright Wien Tourismus / Paul Bauer)

Traditional Cheese Making

A 'Sennerei' is a small dairy farm in the Alps during the summer. Milk is processed on site into cheese, butter, buttermilk, curd cheese and yoghurt. The cheese is made from raw milk without additives.
Thriving Art Scene
The museums of Germany, Austria, and Switzerland showcase centuries of artistic brilliance.

Berlin’s Museum Island, a unique ensemble of five world-class museums and a UNESCO World Heritage site, holds treasures from antiquity to the 19th century.
In Switzerland, the Fondation Beyeler and Kunsthaus Zürich celebrate both classical and contemporary art.
In Vienna, the Secession Movement revolutionized modern art with its bold, boundary-pushing creations.

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Classical Music & Festivals
Across towns and villages, long-standing traditions are passed down through generations. In autumn, Alpine cattle drives mark the return of decorated herds from mountain pastures, a custom carefully maintained by local farmers. During Carnival, communities fill the streets with masked parades. Costume festivals celebrate regional heritage with traditional dress, folk music, and dance.

These traditions endure not as relics of the past, but because the people who uphold them ensure they remain a vibrant part of life today.

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Cultural Highlights
Across towns and villages, long-standing traditions are passed down through generations. In autumn, Alpine cattle drives mark the return of decorated herds from mountain pastures, a custom carefully maintained by local farmers. During Carnival, communities fill the streets with masked parades. Costume festivals celebrate regional heritage with traditional dress, folk music, and dance.

These traditions endure not as relics of the past, but because the people who uphold them ensure they remain a vibrant part of life today.

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Cigar Lounge at Hotel Baur au Lac in Zurich
Favorite Hotels
It is always a good idea to combine a stay in a city with a visit to a concert or opera. Perhaps one of the many festivals is the reason for your trip? Here are some tips on where to stay where music and the arts are alive and well.
Luis C. Jacob - Hamburg
Hotel Telegraphenamt - Berlin
Hotel Vier Jahreszeiten Kempinski Munich
The Amauris Vienna
Hotel Sacher Salzburg
Fairmont Le Montreux Palace
The Amauris Vienna
Where 19th-century glamour meets contemporary elegance. Located on the historic Ring Boulevard between the Vienna State Opera and the Musikverein concert hall, the Amauris Hotel offers guests a gateway to the rich culture of Vienna.
Hotel Vier Jahreszeiten
Kempinski - Munich
Relax and unwind during your visit to Munich in this centrally located five-star luxury hotel. A wonderful mix of modern and traditional design in every room and suite guarantees a truly royal Bavarian experience.

Thriving Art Scene

Berlin (Museumsinsel)

Museum Island Berlin in the heart of the city is a magnet for visitors. In this unrivalled ensemble of buildings, the Berlin State Museums display their outstanding collections on the millennia-old history of European art and culture. In 1999, UNESCO declared the Museum Island Berlin a World Heritage Site.

Bremerhaven

In 1882 alone about 250.000 Germans emigrated to America. At the German Emigration Center you embark on an exciting journey through time into the history of emigration in Germany and Europe.

Städel Museum Frankfurt

The Städel Museum in Frankfurt am Main is one of the most important art museums in Germany. Its collection comprises around 3,100 paintings from the Middle Ages to modern and contemporary art.

Vienna Secession Movement

He loved art, life and women: The painter Gustav Klimt was one of the most important representatives of Art Nouveau and co-founder of the Vienna Secession. Visit his Beethoven Frieze at the Secession Building in Vienna.
Basel
Basel - a city in Switzerland full of exciting contrasts. A city where historic buildings meet modern architecture. Basel is home to buildings by international greats such as Frank Gehry and Zaha Hadid; the world-famous duo Herzog & de Meuron operate from here.

Classical Music &
Festivals

Elbphilharmonie in Hamburg

Experience the breathtaking architecture and unique acoustics of the Elbphilharmonie - a cultural highlight not to be missed.

Semperoper in Dresden

On February 13, 1985, 40 years after its destruction, the Semperoper is festively reopened. One of the most beautiful opera houses in the world once again awaits Dresdeners and visitors from near and far every evening.

Bayreuth Festival

The Bayreuth Festival is a music theater festival dedicated to the last ten operas of Richard Wagner (1813-1883). The festival has been held intermittently since 1876.

Salzburg Festival

The Salzburg Festival is considered the world's most important festival of classical music and performing arts. It has been held in Salzburg every summer in July and August since 1920.

Bregenz Festival

The Bregenz Festival is known for the beauty of the natural backdrop of Lake Constance, oversized stage sets, technical masterpieces and unique acoustics.
(Photo Copyright: Vorarlberg Tourismus, Fotograf: Michael Kemter)

Vienna State Opera

The Vienna State Opera was opened in the presence of Emperor Franz Joseph I on May 25, 1869 with Mozart's Don Juan.

Cultural Highlights

Cattle Drives in the Alps

In autumn, the cattle drives with their magnificently decorated cows, sheep and goats are impressive. The end of the Alpine summer is celebrated in gratitude for a healthy return home. (Photo Copyright Rechteinhaber: Fuschlseeregion, Fotograf: Lienbacher)

Brass Band Musicians

Alphorns and yodeling, brass bands with booming beats, waltzes, and Zwiefacher (a southern German folk dance). The spectrum of Bavarian folk music and dance is vast – ranging from deeply traditional to crossover blends with rock or jazz.

Carnival

Carnival parades and celebrations come in many different forms. What they all have in common are the magnificent costumes and elaborate masks and the tradition in the exorcism of winter. (Photo Copyright "DZT/Dietmar Scherf")

Keep out of my way!

Many myths and customs surround the Rauhnächte (rough nights), the mysterious time between Christmas and New Year. They have their origins in Celtic and Germanic traditions.

Sound of Music

"The Sound of Music" has given us timeless classics like "Edelweiss," "Do-Re-Mi," and "My Favourite Things," songs still passed down through generations. Trace the film's footsteps in Salzburg, from the stunning Rococo-style Leopoldskron Palace to the beautiful Mirabell Gardens.
(Photo Copyright SalzburgerLand Tourismus / Andreas Hechenberger)
Castles and Palaces
Living History - Centuries-old castles and palaces are not just monuments—they are places where history still lingers. Royal apartments display their original furnishings, medieval kitchens still bear the marks of past feasts, and castle courtyards host time-honored traditions.

As you wander through grand halls and hidden chambers, let your imagination bring history to life. These landmarks are carefully preserved, offering a direct connection to the past.

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Enchanted Landscapes
The Rakotzbrücke bridge in the far east of Germany is popularly known as the Devil's Bridge: How else could the master builder create such a round masterpiece?

Dark forests, craggy rock formations, dreamy river valleys and majestic mountain peaks were the inspiration for the myths and legends collected by the Brothers Grimm at the beginning of the 19th century. Explore the home of Cinderella and Snow-White.

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Quaint Villages
Wander down narrow cobblestone streets, past half-timbered houses with flower-filled balconies. Some of these villages date back to the Middle Ages, their winding alleys and market squares shaped by centuries of history.

Tucked between rolling hills, along peaceful lakeshores, or high in the mountains, these villages invite visitors to slow down, take in the details, and experience a world where past and present intertwine.

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Falkensteiner Schloss hotel Velden Exterior
Fairytale Nights
Castle and palace hotels offer the opportunity to stay among ancient walls, towers and ramparts. Secret passageways and romantic parks reflect bygone eras and testify to the country's long cultural history.
Althoff Grandhotel Schloss Bensberg
Schloss Lieser - Moselle
Relais & Chateaux Burg Schwarzenstein - Rhine Valley
Hotel Goldene Rose - Dinkelsbühl
Falkensteiner Schlosshotel Velden

Castles & Palaces

Neuschwanstein Castle

“I want to remain an eternal enigma to myself and others,” Ludwig once wrote to his governess, and this enigma still fascinates people today. The king was shy of people. His castles, which were never to be entered by strangers, have been visited by more than 130 million people since Ludwig II's death.

Herrenchiemsee

The three-winged complex of Herrenchiemsee Palace was built between 1878 and 1886 by King Ludwig II of Bavaria. As a great admirer of Louis XIV of France, he wanted to build his own Versailles. The king only spent a total of ten days here and the Palace remains incomplete to this day. (Photo Copyright "DZT/Günter Standl")

Potsdam Castle & Gardens

300 years ago, the Prussioan kings created a Baroque Dream in Potsdam, a City full of parks and many waterways close to Berlin. If you love Palaces, you will be spoiled for choices, since Potsdam has the highest number of Palaces per inhabitant in Germany. (Photo Copyright "DZT/Gregor Lengler")

Burg Eltz

It is considered the “most beautiful castle in Europe” and the “epitome of a knight's castle”. The owner family has lived at the castle between the Eifel, Moselle and Rhine for nine centuries. Eltz offers pure Middle Ages, an important treasure trove, hiking, pure nature, leisure and recreation for all ages.
(Photo Copyright "DZT/Florian Trykowski")

Heidelberg

The ruins of Heidelberg Castle has been the epitome of German Romanticism for tourists from all over the world since the 19th century. Mark Twain visited 1878 and wrote "A ruin must be rightly situated, to be effective. This one could not have been better placed."

Enchanted
Landscapes

Rhine Valley

Steep vineyards, winding riverbanks, and hilltop castles define the romantic landscape of the Rhine Valley. Once guarding trade routes, the castles now stand as silent witnesses to centuries of history. Each bend in the river reveals a new view. (Photo Copyright "Rheintouristik Tal der Loreley, St. Goar/Mahlow Media, Winningen")

Saxon Switzerland

Towering rock formations, narrow gorges, and weathered stone arches shape the striking landscape of the Elbe Sandstone Mountains near the city of Dresden. Carved by wind and water, this region—stretching along the Elbe River—offers breathtaking views and a sense of quiet grandeur.

Black Forest

The Black Forest is rightly recognised as one of the most beautiful regions in Europe and home to famous clockmakers and Black Forst Cake. Protecting nature in the Black Forest is a top priority. The winding panoramic roads lead car and motorbike riders right into a landscape full of magical views

Wadden Sea World Heritage

Due to its globally outstanding geological and ecological significance, the Wadden Sea was inscribed on the UNESCO World Heritage List. Nowhere else in the world is there such a dynamic landscape, shaped by the influence of tides and wind, with such a variety of different habitats.

Eibsee

A natural idyll for relaxing and being active: The Eibsee in Bavaria with its shimmering green, crystal-clear water. The Zugspitze massif, Germany's highest mountain, in the background. A gem to explore at 1,000 meters above sea level.

Krimml Waterfalls

Breathtaking - Europe's largest waterfalls. Experience the unbridled power of the element water up close: With a drop of 380 metres, the Krimml Waterfalls are one of the most impressive natural spectacles in the world.

Quaint Villages

Rothenburg ob der Tauber

There are few places in the world with such a wealth of original medieval buildings. Explore the secluded squares and hidden corners with their towers, fountains and gates, but remember that this is not a movie set, but a small town of just over 11,000 people.

Quedlinburg

Quedlinburg was first mentioned in a document in 922 and was granted a town charter in 994. More than 2,100 picturesque half-timbered houses from eight centuries, modern art behind old walls, romantic alleyways with small cafés and restaurants, dominated by the Romanesque collegiate church visible from afar: Quedlinburg is a vibrant UNESCO World Heritage town.

Monschau

The town of Monschau is known for its medieval center with half-timbered houses and narrow cobblestone streets. The Red House with ist antique furniture bears witness to the heyday of the cloth industry in the 18th century. The last cloth factory has long since closed, but the beautiful houses remain.

Hallstatt

Hallstatt on the western shore of Lake Hallstatt in the Austrian Salzkammergut owes its origins to its rich salt deposits. Massive salt chambers were discovered there more than 4,000 years ago. To this day, the “white gold” is mined in the “oldest salt mine in the world” above Hallstatt.

Grindelwald

A mountain pearl in the Swiss Alps with a rich history. This charming village at the foot of the Eiger has a long tradition of alpinism and was once a retreat for pioneers of mountaineering.

Bern

The Swiss capital is a total work of art. With its UNESCO Old Town, cathedral, clock tower, fountains and many arcades, Bern is one of the most beautiful cities in Switzerland. Between the sights, the city offers plenty of nature and refreshment along the River Aare.
Althoff Grandhotel
Schloss Bensberg
Enjoy one of Germany's largest baroque castles in the Cologne Countryside. 77 hotel rooms and 34 suites combine the baroque style of the historic hunting lodge with timeless, modern elegance. Gourmets will be delighted by modern menus of New German Cuisine at the 2-star Restaurant Vendôme, headed by Joachim Wissler. A unique wellness concept awaits you in the "4 elements spa by Althoff" on over 1,000 m2.
Fabulous Food
From crisp spring asparagus to rich autumn game, the region’s cuisine follows the rhythm of the seasons. Mountain cheese is shaped by alpine pastures, just as sweet chestnuts and wild mushrooms mark the arrival of fall.

And of course, no visit is complete without a taste of the world-renowned chocolate of Switzerland—crafted with care and often enjoyed as a simple pleasure after a satisfying meal.

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Beer and Wine
Vineyards and breweries reflect centuries of craftsmanship shaped by region, season and tradition. In vineyards along river valleys and sun-drenched hillsides, crisp whites and elegant reds have been created by generations of winemaking families. In breweries, the aroma of hops and malt speaks to time-honored methods still practiced today.

Whether it's a fresh vintage from the cellar or a perfectly poured lager, each glass invites you to pause and savor the region-one sip at a time.

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Experiences
From the crowds of Oktoberfest to the calm of Munich’s beer gardens, enjoying food and drink is part of everyday life.

Vienna’s coffeehouses serve cakes and conversation, while Austria’s vineyards offer seasonal wine in rustic Heurigen.

In Switzerland, cheese is a staple—aged in alpine cellars, melted into fondue, or sold fresh at local markets.

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Widder Restaurant in Widder Hotel in Zurich
Favorite Hotels
Good food and drink are an important part of our trip planing. Experience top gastronomy and top hotels all in one place. Be it traditional, modern fusion or new alpine cuisine: Enjoy regional specialties and warm hospitality after a fantastic day in the great outdoors or a thriving city.
Hotel Bareiss - Black Forest
PURS Luxury Boutique Hotel & Restaurant - Andernach on the Rhine
The Charles Hotel - Munich
Althoff Seehotel Überfahrt - Lake Tegernsee
Das Achental - Lake Chiemsee
Hotel Sacher - Vienna
Widder Hotel - Zurich
Park Hotel Vitznau - Lake Lucerne
Widder Hotel - Zurich
Design meets history at this boutique hotel, spread across nine historic buildings in the heart of Zurich. Head chef Stefan Heilemann of the Widder Restaurant celebrates perfect craftsmanship and products.
PURS Luxury Boutique Hotel & Restaurant - Andernach on the Rhine
PURS, an exclusive member of Relais & Châteaux, welcomes you in the heart of the historic backdrop of Andernach on the Rhine. The hotel combines timeless elegance with avant-garde design. Indulge in exquisite cuisine in the Michelin-starred restaurant and enjoy the symbiosis of history, design and first-class service.
The Charles Hotel - Munich
Set within the verdant Lenbachgärten quarter and close to the historic Königsplatz, the effortlessly elegant Charles Hotel in Munich is where contemporary style meets traditional Bavarian hospitality.
Althoff Seehotel Überfahrt - Lake Tegernsee

Culinary excellence awaits you at Lake Tegernsee in five award-winning restaurants of this wonderful retreat on the lake shore. There is also one of the most beautiful spas in Europe. The ferrymen once gave the "Überfahrt" (which means "crossing the lake") its name.

Fabulous Food

Pretzel & Bread

Nowhere in the world offers more variety of bread than Germany. Each loaf and pretzel is crafted with care, using regional grains and traditional methods—known for their crispy crusts, rich flavor, and a quality that’s part of daily life. (Photo Copyright "Because You Are Hungry /Benedikt Steinle / Antonia Kögl")

Cheese

Cheese has deep roots in regional tradition. From creamy soft cheeses to firm alpine wheels, each variety reflects its origin. Many small producers offer their cheeses locally—shaped by pasture, season, and skill, and passed down through generations.

Sweet Classics

Sweet dishes are part of Austria's culinary heritage. From airy Salzburger Nockerln to rich fruit strudels or apricot dumplings, these classics are often served as main dishes. The Sachertorte, Austria's iconic chocolate cake, has achieved worldwide fame.

Swiss Chocolate

Chocolate as we know it today is mainly thanks to a handful of Swiss confectioners and entrepreneurs of the 19th century. In 1819, François-Louis Cailler opened a chocolate factory near Lake Geneva. Milk chocolate was invented in 1875 and Rodolphe Lindt created his melt-in-the-mouth chocolate in 1879.

Beer & Wine

Rhein & Moselle

Along the Rhine and Moselle, steep vineyard slopes and winding river valleys create ideal conditions for wine growing. Generations of vintners have shaped the landscape, producing elegant, mineral-rich wines—especially Rieslings that reflect the character of the region.

Wachau

In the Wachau, the Danube flows through centuries-old steep vineyards and combines spectacular nature with history - no wonder it is a UNESCO World Heritage Site. The famous Wachauer apricot and the terraced vineyards that produce Riesling and Grüner Veltliner are symbols of the region.

German Beer

Since 1516, the Reinheitsgebot has defined purity—allowing only water, barley, hops, and yeast. Even if some young brewers today take a critical view of the Purity Law of 1516, only beers brewed in accordance with the Purity Law may be called that. (Photo Copyright "FrankenTourismus/Bamberg TKS/Andreas Hub")

Franken has it all!

Franconia stands out with a rare combination—centuries of beer brewing alongside a strong winegrowing tradition. Small breweries produce regional specialties, while steep vineyard slopes yield distinctive Franconian wines. Few places offer such a rich balance of both worlds.

Experiences

Oktoberfest

The Oktoberfest in Munich is the world's largest folk festival. It has been held annually on the Theresienwiese in the Bavarian capital since 1810. Munich's breweries brew a special beer for the Oktoberfest, which is palatable but also high in alcohol. (Photo by Bayreuth2009)

Viennese Coffeehouse

Vienna’s coffeehouses are institutions—places where time slows down. With marble-topped tables, daily newspapers, and a menu of classic cakes, they are part of the city’s cultural life. Whether for reading, conversation, or reflection, a visit is never rushed.

Munich Beergardens

Shaded by chestnut trees and buzzing with conversation, Munich’s beer gardens are a cornerstone of local life. Guests share long tables, bring their own food, and enjoy freshly tapped beer in a relaxed, communal setting. It’s a tradition of hospitality and simplicity. (Photo: © München Tourismus, Tommy Lösch)

Vienna's Heurigen

On the edge of the city, Vienna’s Heurigen serve young local wine in vine-covered courtyards. Simple food, wooden benches, and views over the vineyards create a relaxed, rustic atmosphere. It’s a tradition where wine is enjoyed where it’s made—fresh and unpretentious. (Photo Copyright Rechteinhaber: Österreich Werbung / 1000things)
All About Christmas
Winter brings crisp air, quiet streets, and a slower rhythm. Across Germany, Austria, and Switzerland, Christmas markets fill towns with light, festive scents, and seasonal flavors. Handmade gifts, from carved wooden figures to delicate ornaments, reflect long-standing traditions.

For some, it's a time of reflection—for others, the season brings the joy of winter sports.

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Into the snow
Winter in the Alps is both active and refined. World-class skiing and snowboarding meet exclusive experiences like snow polo on frozen lakes , spa retreats, and gourmet dining.

In resorts like St. Moritz, high society gathers amid snowy peaks—where champagne is served on ice, and sometimes, so is the polo. Winter tourism here began over 150 years ago, and the spirit of style and adventure endures.

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Hero shot of Victoria-Jungfrau Grand Hotel in winter
Favorite Hotels
Our favorite hotels are located in the most beautiful winter destinations and celebrate the season with beautiful decorations, festive treats, and a cozy atmosphere.
Relais & Chateaux Gut Steinbach
Aurelio Lech & Chalet
Kitzhof Mountain Design Resort
Senhoog Leogang
Tschuggen Grand Hotel - Arosa
Mont Cervin Hotel - Zermatt
Carlton Hotel St. Moritz
Grace La Margna St. Moritz
Grace La Margna St. Moritz
Experience the luxury of the Grace La Margna St. Moritz, where historical flair meets modern comfort. Whether you're interested in wellness, cuisine, or outdoor activities, the hotel has unforgettable experiences in the Swiss Alps waiting for you.
Relais & Chateaux
Gut Steinbach
The Relais & Châteaux Gut Steinbach Hotel in Reit im Winkl lies in a spectacular picture-book landscape. On a sunny plateau, with the Bavarian Alps within reach and a view over the wide valley, Gut Steinbach in Chiemgau is the perfect place for your feel-good holiday with family and friends. The HEIMAT restaurant with its three lounges in Reit im Winkl is the place to explore the culinary subtleties of head chef Achim Hack.

All About Christmas

Christmas Markets

Across town squares and village streets, Christmas markets light up the season. Wooden stalls offer mulled wine, roasted almonds, and handmade gifts—set against the glow of candles and the sound of carols. It’s a timeless tradition that brings warmth to cold winter days.

Traditional Christmas Decoration

Legend has it that a glassblower from Lauscha blew apples and nuts out of glass around the year 1830. The basic shape was a hollow glass ball. The Lauscha Christmas tree decorations quickly began their triumphal march around the world as far as America.

Seasonal Flavours: A Taste of Christmas

The festive season brings its own culinary traditions—spiced cookies, roasted chestnuts, and fruit-filled stollen. Whether enjoyed at home or in a bustling Christmas market, these seasonal treats are rich in flavor and steeped in tradition.

Dresden

If you happen to be in Dresden in December, be sure to visit Germany's oldest Christmas market. The Striezelmarkt was first officially documented in 1434 and remains to this day a spectacular celebration of lights, colours and tantalising aromas.

Into the Snow

Maria Gern pilgrimage church
with Watzmann mountain

The Maria Gern pilgrimage church is situated in a high valley north of Berchtesgaden at an altitude of about 700 metres. A beautiful sight all year round.

Kitzbühel

Kitzbühel is the epitome of Alpine luxury, a prestigious ski destination where elegance meets thrilling winter sports. Situated in the heart of the Austrian Alps, Kitzbühel is the birthplace of the Ski World Cup, founded in 1966, and also a playground for Europe's elite. It proudly hosts the Hahnenkamm Races, the world's most prestigious ski race, drawing over 80,000 ski fans every year.

Arlberg Region

Vast slopes, rich history, and indulgent flavours define the Arlberg region. Known as the 'Cradle of Alpine Skiing,' it's a top-notch region with five unique villages: St. Anton, Lech, Zürs, St. Christoph and Stuben.

St. Moritz

St. Moritz is one thing above all thanks to its art, culture, shopping and the many events: it is diverse. The sun-drenched resort town will inspire you with its alpine ambience, its glamour and the outdoor activities in the beautiful Engadine nature. (Photo by Schweiz Tourismus / Christof Sonderegger)

Matterhorn Glacier Paradise

Welcome to the highest ski resort in Europe. Snow sports enthusiasts from all over the world meet in Zermatt. Here, guests experience magical skiing days with perfect snow conditions, fantastic descents and plenty of sunshine. (Photo by Schweiz Tourismus / Jan Geerk)
Scenic Rivers
The Rhine, Moselle, and Danube wind through some of Europe’s most picturesque landscapes. From the steep vineyard slopes of the Middle Rhine to the gentle curves of the Moselle and the broad sweep of the Danube, each river has its own character.

These waterways can be experienced by river cruise or scenic drive—passing castles, palaces, and historic towns along the way. Every stretch offers a new perspective on the region’s rich heritage.

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On the road
From alpine passes to winding river valleys, the roads of Germany, Austria, and Switzerland offer breathtaking views at every turn. Panoramic routes lead through mountain landscapes, along lakeshores, and past castles, vineyards, and villages.

In Germany, the legendary Autobahn allows for smooth, fast travel between regions—making the drive part of the experience.

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Iconic Rail Journeys
Nowhere is train travel more scenic—or more embraced—than in Switzerland.

With the highest rail use per capita in the world, trains are part of daily life and leisure.

Iconic routes like the Glacier Express and Bernina Line glide past glaciers, valleys, and alpine villages, offering panoramic views from the comfort of a seat.

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Scenic Rivers

Rhine

Nowhere else can you find such a density and variety of castles and palaces as along the Romantic Rhine. Between Bingen and Remagen, more than 60 medieval knights' castles, romantic baroque palaces and impressive fortifications are strung together like pearls.

Moselle

The Imperial Castle in Cochem is more than just a castle! The old walls, which throne majestically over the Mosel River valley, are an invitation for every history and culture enthusiast to enjoy a beautiful afternoon in one the highest hill castles on the Mosel river.

Danube

The Danube is not only the second longest river in Europe but offers some of the most amazing scenery and architectural treasures, including UNESCO listed sites like Regensburg, Vienna, Budapest and the Wachau Cultural Landscpae between Melk and Krems.

On the Road

The German Autobahn

In Germany, a highway is a trunk road reserved exclusively for motor vehicles, which is free of extensions and level crossings, has separate lanes for directional traffic with several lanes each and is equipped with special junctions for access and exit.

Spectacular Alpine Passes

There are few mountain ranges in the world whose pass roads can rival those of the Alps and Dolomites. For example, the Grossglockner High Alpine Road: this famous pass road stretches over 48 kilometers full of spectacular bends and leads to an altitude of 2504 meters.

Germany: Land of the Car

The inventions of Benz, Daimler, Maybach and more all helped lay the foundations for Germany's reputation. The history of these inventors and their cars can be traced within their cities and museums in Wolfsburg, Stuttgart, Zwickau or Munich.

Famous Holiday Routes

The name Romantic Road expresses what many guests feel at the sight of medieval towns or the dream castle of Neuschwanstein. From the river Main to the Alps, the Romantic Road offer 285 miles of art, nature, festivals and culinary delights.

Iconic Rail Journeys

Glacier Express

The Glacier Express between Zermatt and St. Moritz is often referred to as the “slowest express train in the world”. In around eight hours, the train travels over 291 bridges, through 91 tunnels and over the 2033-metre-high Oberalp Pass near the source of the Rhine. (Photo by Schweiz Tourismus / Christof Sonderegger)

Bernina Express

From Chur, the oldest town in Switzerland, through wild and romantic gorges, past spectacular engineering structures such as the Landwasser Viaduct, up to the eternal ice of the glaciers and back down to the palm trees in Tirano, Italy: no other railroad line crosses the Alps in such a spectacular way. (Photo by Schweiz Tourismus / André Meier)

Gotthard Panorama Express

The Gotthard Panorama Express not only connects boat and train, but also two of the most beautiful regions in Switzerland. In addition to the magnificent panorama, you will gain a deep insight into the history of this route of the century. The myth of the Gotthard, the holy Gotthard: 3 world records, a watershed, the oldest and most important connection between north and south. (Photo by Schweiz Tourismus / Beat Mueller)
Famous Spa Towns
The European spa phenomenon, rooted in antiquity and having a global influence, reached ist heights between 1700 and 1930. Mineral-rich and thermal springs were the foundation of towns, who became renowned as places of healing, culture, architecture, entertainment, and leisure.

With grand hotels, theatres and casinos, these towns attracted tsars, princes and great poets.

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Medical Spas
The modern spa is all about the profound effect of spa and wellness activities on the overall well-being and balance of body, mind and spirit.

Treatments range from improving physical health to mastering stress management, resulting in a balanced lifestyle.

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Historic Helena Bath of Grand Hotel Bad Ragaz
Favorite Hotels
Here are our recommendations for those who need a little break from the daily routine, want to do something good for their body or want to maintain their health in the long term with a longevity concept.
Brenner's Park Hotel Baden-Baden
Lanserhof Sylt
Hotel Post Bezau
7132 Vals
Chenot Palace Weggis
Grand Resort Bad Ragaz
La Réserve Gèneve Hotel & Spa
Hotel Victoria-Jungfrau Grand Hotel & Spa
La Réserve Gèneve Hotel & Spa
La Réserve Genève – Hotel and Spa is an extraordinary haven between the lake and the mountains. Each infused with a unique air of subtle distinction, the 29 suites and 73 rooms of La Réserve Genève interpret the refined style of African lodges. Everything is on hand: 3 restaurants, the Spa Nescens, outdoor and indoor swimming pools, Kid’s Club, sports facilities, a range of à la carte activities.

Famous Spa Towns

Baden-Baden

Baden-Baden is one of the three German and overall eleven European spas honoured by UNESCO in 2021 with the World Heritage title of "Great Spa Towns of Europe". Located on the edge of the Black Forest, the town's spa tradition is based on the up to 2,000 metre deep thermal springs.

Bad Gastein

Bad Gastein, a traditional and fashionable spa town in the Gastein Valley, 60 miles south of Salzburg, combines the majestic beauty of the Alps with the healing powers of water. An unspoiled landscape, clean air and Belle Epoque architecture round off the city's image. (Photo Copyright: Österreich Werbung / Harald Eisenberger)

Vals

The Vals Valley owes its wilderness and diversity in a tiny area to the forces of water. The thermal spa designed by star architect Peter Zumthor and built out of local quartzite showcases the elements of water and stone and blends them to create the perfect wellness experience. (Photo Copyright Schweiz Tourismus / Christof Sonderegger)

Medical Spas

Lanserhof

Live better for longer – this is the primary goal of the Lanserhof Concept, founded in Tyrol, Austria in 1984. The philosophy aims to align the body, mind, and soul not only to treat diseases but, above all, to promote and sustain health in the long term. (Photo Copyright: Österreich Werbung / thecreatingclick.com)

Spa Nescens

Spa Nescens benefits from the scientific and medical expertise of Professor Jacques Proust, a pioneer in the field of aging biology and anti-aging medicine.

Mayrlife

The Austrian doctor Franz Xaver Mayr prescribed his first fasting cure in 1915. His traditional treatment approach is revitalized in the Mayrlife Health Concept with outstanding medical expertise and state-of-the-art technology. (Photo Copyright: Österreich Tourism Board Altaussee: Österreich Werbung / thecreatingclick.com)